Business Sutra uses stories, symbols and rituals drawn from Hindu, Jain and Buddhist mythology to understand a wide variety of business situations that range. Indian 'Beliefs' and 'Business' principles, it is certainly time to celebrate. Dr. Devdutt Patnaik in his book Business Sutra: A Very Indian Approach to Management. approach to management devdutt pattanaik as PDF for free at The Biggest ebook library in the world. Get business sutra a very indian approach to management.
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and our relationship with Lakshmi, the goddess of wealth. Business Sutra uses stories, symbols and. Devdutt Pattanaik has written over twentyfive books and articles on Indian mythology for everyone from adults to children. Business Sutra by Devdutt Pattanaik - Download as PDF File .pdf), Text File .txt) or view presentation slides online. PPT of the Book Business Sutra. PDF | On Mar 1, , Seema Sambargi and others published Book:Business Sutra-A very Indian Approach to Management.
The patterns I found revealed something very subtle and startling very early on. The writer draws out some ideas about what is 'Indian' and what is not. The modern passport functions just like caste. It made use of great examples from the Indian Scriptures to bring home a point and made me look at the Indian scriptures and their characters from a very different perspective. There is talk of immortality. Business Sutra looks at management through the Indian perspective. The root of the difference was always traced to a different belief that shaped a different view of the world in the mind.
Culture in turn shapes the beliefs of those who inhabit it. Indian stories. Modern stories. Tribal stories. American stories. The diversity of cultures around the world indicates.
Religious stories. Secular stories. Organizational stories. Myth got a bad name. The word was used to dismiss ideas of every culture other than European. Mythology involves studying these stories. Nobody wants to be associated with myth. European ideas were assumed to be rational. It reveals that management science is rooted in Western beliefs and indifferent to Indian or Chinese beliefs. Myth has since been positioned as being the opposite of the truth. It reveals that different communities think differently and so approach life very differently.
This has naturally put other cultures on the defensive. It would not have bothered the intellectuals of ancient China who saw such activities as speculative indulgence. Academicians and scientists have legitimized this fight by joining in. This fight has been appropriated by most societies in the world that seek to be modern.
Ancient Indian sages would have been wary of it for they looked upon the quest for the objective and absolute as the root cause of intolerance and violence. But the divide between myth and truth. There is much debate even today between the theists and atheists. In the second half of the twentieth century. The language used to express ideas harboured cultural ideas: Capitalism and Communism were deconstructed to reveal roots in the Greek epics or the Bible as they spoke of individualistic heroes and martyrdom for the greater social good.
Modern ideas may not be religious. It implicitly suggested that everything was up for interpretation. Judgment of any kind was bad. It means looking at beliefs from the point of view of the believer. Deconstruction of the Other is rarely accompanied by deconstruction of the self. Ravan could be worshipped and Ram reviled. Another problem with the postmodern lens is that the authors are typically critical of the authoritarian and manipulative gaze but are indifferent to their own gaze.
Images of Santa on a crucifix could be used to evoke the Christmas spirit. It demands empathy and less judgment. The era of remixes was born. After my graduation. I chose to work in the medical industry.
So I lived in two worlds: I conducted workshops as part of Sabrang. In my professional capacity. I was first a content vendor. Apollo Health Street and Sanofi Aventis. Conversations with him. In a personal capacity.
Shifts in patterns I had seen in stories. My father returned to work in the private sector in India at the height of the licence raj. I never studied management formally though I grew up listening to stories of sales and marketing from my father who did his MBA from New York University in One of his teachers was the famous Peter Drucker.
Courses offered by universities abroad. I did do a formal postgraduate diploma course in comparative mythology from Mumbai University. I delved into the literature written around the subject Myth by Lawrence Coupe.
The more I explored mythology. Self-study was the only recourse. Every day I learned something that took me by surprise. It exposed the gap between neuroscience and psychoanalysis and the discomfort of scientists with the idea of imagination. If it has. It also revealed how the truth of the East is always studied in Western terms. As my mind exploded with new ideas. And this lead to the unearthing of various theories on truth that helped me understand myth even better.
I wondered if they were true. Things began to change when I became increasingly sensitive to the problems plaguing corporations: Then it dawned on me that both management science and behavioural science have originated in American and European universities and are based on a Western template.
Practitioners of behavioural science use questionnaires to map the mind in objective mathematical terms but the subject itself springs from Jungian psychoanalysis and the notion of archetypes. But our intense and illuminating conversations kept telling me that something was missing. I found the subject too rational. Giri Shankar and his wife. The frameworks they provided explained and helped resolve many of the issues I saw and faced. I was fortunate that early in my career I interacted with Dr.
They imagine themselves as heroes. They have a neo-frontal cortex. The problems of the corporate world made more sense when I abandoned the objective. They yearn for power and identity.
Modern management systems were more focused on an objective institutional truth. They were like switches in a circuit board. Their needs will not go away simply by being dismissed as irrational. They imagine. People were seen as resources. They have beliefs that demand acknowledgment. It revealed the gap in worldviews as the root of conflict. But humans cannot be treated as mere instruments. I realized.
What would be a. The Indian economic. Mythology is. Knowledge of mythology. The management framework is rooted in Greek and biblical mythologies. In other. I wondered. Missionaries evangelize. There is celebration of competition and revolution.
Buddhist and Sikh faiths. Since the most popular mode of expression. Belief itself. Everyone wants to debate and win. I chose to glean business wisdom from the grand jigsaw puzzle of stories. The patterns I found revealed something very subtle and startling very early on.
This value placed on a single belief. Thus value is given to changing the world. Since changing beliefs is difficult. At best. This is typical of beliefs rooted in one life.
This explains the yearning for a globally applicable morality and ethics. Belief in India is not something you have. Every belief. Different people have different personalities because they believe in different things.
But we struggle to expand our mind as growth is change. Energy has to be invested in accommodating people rather than judging their beliefs. It shapes your personality. Doing so. We may not want to change our beliefs. Our belief. Greater value is given to changing oneself. That is why there is so much diversity. Subjectivity draws attention to. The idea I came up with finally. Mythologies of Indian origin value the nirguna intangible and immeasurable over the saguna tangible and measurable.
Subjectivity tends to be more appreciative of the irrational. Such ideas thrive in beliefs rooted in many lives. My initial observations were met with wry amusement. What emerged was a management model that valued gaze over goal. I believe. This is what. Its absence is why there is so much strife and conflict. Susheel Umesh of Sanofi Aventis was the first to value my ideas on management principles derived from Indian mythology.
I got an opportunity to present my views through Corporate Dossier. This was a personal enterprise. To be secular is to dismiss both religion and mythology. The column. Dibyendu Ganguly and Vikram Doctor. Rama Bijapurkar. He had. They felt it articulated what many had intuitively sensed. Santosh Desai. Within the group. Big Bazaar. My initial conversations with him. The karta ritual was initiated wherein the store manager is blindfolded in the presence of his team and his family before being given keys to the store.
He was looking for someone to articulate these thoughts to his investors. An abbreviated version of the gaze-based leadership model was displayed visually. Very few managers saw culture as a. It opened many doors and led to many fine conversations with senior leaders and consultants of the industry that helped flesh out my idea into a full-blown theory.
My interactions revealed how divorced modern business practices are from all things cultural. Outside the group. It became clear that professionalism and processes are aimed at domesticating people. It explained why industry is increasingly at odds with society. The most difficult thing about this designation has been to see how people receive new ideas. I also realized how ideas that I found in Indian mythology helped many to join the dots in businesses very differently. While many are thrilled by the rediscovery.
After over a century of gazing upon Indian ideas through orientalist. The book strings together myriad ideas from Jain. It convinced me to write this book. Hindu and Buddhist traditions to create a synthesized whole. Many sages chose symbols rather than sutras to communicate the idea. Each of these garlands is man-made and reveals my truth. What appears like a naked. The nature of the plant depends on the quality of the mind.
The book is full of these. They are like seeds which. Indian sages avoided the written word as they realized that ideas were never definitive. There is no standard answer. Both are right from the point of view of each individual. It assumes the existence of an objective truth in human affairs. The point is to keep expanding the mind to accommodate more views and string them into a single whole. This approach can be disconcerting to the modern mind seeking the truth.
There is no correct answer. I call this book a very Indian approach to business for a very specific reason. It celebrates my truth and your truth. It may even be contrary to religious and scholarly views. This is not simply because of differences in perspective. While frameworks of management science seek to be objective. This book is full of frameworks. When we take decisions. More often than not each character in mythology is seen in isolation. The point is not so much to explain mythology as it is to derive frameworks from it.
But a mythologist has to look at each one relative to the rest. Business is ultimately about decisions. They are not substitutes. They are meant to be reflective. The aim is to expose the reader to more frameworks to facilitate better decision-making.
Apply it only if it makes sense to your logic. The practice is now more prevalent in the south than the north of the country. A book by its very nature creates the delusion of linearity. The aim is not to derive knowledge from the past. There are layers of meanings in each word. Think of Business Sutra as a rangoli or kolam.
New ideas need new vehicles. The number of non-English words may be mind-boggling but English words are insufficient to convey all Indian ideas. If it does not. No pattern.
Every pattern is beautiful so long as it includes all the dots. And no pattern is perfect. Every pattern is usually an incomplete section of a larger pattern known to someone else. Unless you internalize them. So chew on them as a cow chews cud. For now. Ideas presented can always change. Within infinite myths lies an eternal truth Who sees it all?
Varuna has but a thousand eyes Indra. Kartikeya being athletic jumps on his peacock and flies around the mountains. Ganesha simply. Chinese and Indian Beliefs lephant-headed Ganesha and his brother. Ganesha simply goes around his parents. In some versions. It is most concerned with the what of business. It seeks the truth and believes there is only one life with one goal. I went around my world: When asked for an explanation for this audacious declaration.
What matters more? Ganesha tells Kartikeya. Kartikeya smiles and replies. Only when the horizon is broadened can we begin our journey into the gaze-based approach to management. In this chapter. This book will also not. It is most concerned with the how of business. It seeks peace as the mind is very aware of different goals of different people in different contexts or different lifetimes. It is most concerned with the why of business. The ideas presented here are neither politically correct nor academically certified.
It seeks order and believes in keeping out chaos. For the rest. It will reveal that people today. We are still seeking the heaven of heroes. The approach may not please those who seek validation of their religious.
Any attempt to answer these questions will burn the ship at the port before any exploration can begin. Abrahamic belief. The latter is also sometimes referred to as Abrahamic or Semitic. Christianity and Islam. Arabia and even Egypt. Greek beliefs thrived in the Greek city-states and the Roman Empire.
It was the final destination of mythic heroes such as Achilles. What unites these two belief systems is belief in one life. The goal for the Greeks was Elysium. Those who lived ordinary unremarkable lives were sent to the Asphodel Fields after death. The gods lived on Mount Olympus. Those who angered the gods were thrown into Tartarus. These Olympians achieved their exalted position after overthrowing older gods.
They also inspired the very efficient and rather ruthless Roman Empire that saw itself as the harbinger of civilization. To be extraordinary. Jason and Perseus. This was hell: The Bible is full of stories of prophets and kings struggling to follow the Commandments laid down by God. Both the Greeks and Romans were wary of all authority. Authority was equated with the capricious Olympian gods. Christianity became the dominant force across Europe.
There is constant reference to the martyrdom of the faithful who stand up for the faith. The goal now was compliance. When the Roman Empire collapsed around the fifth century. Christians believed in one all-powerful God. Their holy books. This came to be known as Judaism. This was Christianity. Every denomination is convinced the other is wrong and that they are right. This was Islam. It is important at this juncture to clarify that from the Indian point of view Western thought stretches beyond Europe and America to include the Islamic world.
Divinity in the Abrahamic faiths is always articulated as the Word of God and divine laws are always presented in written form such as the Ten Commandments that. Just as Europe was torn between the Greek way and the biblical way and later the Protestant way and the Catholic way. Everyone harbours a worldview that accommodates only one truth.
Despite many shared beliefs. This reveals the deep-rooted need for documentation and written memorandums of understanding. The bond with God is not assumed. Every time Josephine concludes a conversation with Mukul. Christians persecuted the Jewish people across Europe and fought Muslims over four centuries.
She reminds him of company policy. The covenant is valued greatly. Josephine finds it annoying. When Mukul does not do the same. The end of the Crusades saw the start of the scientific revolution in Europe.
Within Christianity itself there were many schisms. Truth imposed by authority was rejected. The scientist was the Greek hero on a lone quest. Every side believed in one God. Thus rose economic theories that saw all the problems of society as a consequence of faulty wealth generation Capitalism and faulty wealth distribution Communism.
Both promised a heaven. The goal had to be here and now. Everything had to be explained in tangible material terms. It laid the foundation for colonization and imperialism. With the scientific revolution. Scientists did not find any rational explanation for the existence of inequality and social unfairness.
They blamed it on irrational ideas like God whose existence could not be measured or proved. The goal had to be measurable.
But not everyone was willing to give up religion altogether. Knowledge mattered. Those who were firm in. The Protestant Revolution was marked by great violence. Failure to present it led to the Protestant Revolution. Scientific evidence was demanded for their dogmas and their claim of divine rights. Many Protestants made the newly discovered continent of America their home: The Church became the new Olympus to be defied.
They valued autonomy over all else. Here there. It marked the end of feudal orders and the rise of nation states. Everyone was equal. This was the Protestant work ethic. The innovator is the Greek hero. The vision statement is the Promised Land. It is from this context that management science arose. The American system ensured the victory of democracy. Not surprisingly. Now he is selling the idea of creating a special talent pool of potential gamechangers.
Kshitij always smiles when his partner from a very reputed global strategic firm meets him in the club. Then he kept talking about getting people aligned to a single goal.
Two years ago he told me about the importance of a matrix structure where no one is too powerful. Now he talks about flexibility. All this makes management science a secular expression of beliefs that have always existed in the West.
They can never make up their mind. Each time they are. Kshitij reveals. They claim to be global. But we have to indulge them. It comforts investors. In the West. But God in Chinese thought is not the God of biblical thought. A pragmatic culture. In China. The word commonly used for God is Shangdi.
Rather than being theistic faith in. The word for heaven is Tian. The mythologies of China are highly functional and often take the form of parables. What distinguishes Chinese thought from Western thought is the value placed on nature. The responsibility to make this happen rests with the Emperor of the Middle Kingdom.
The words Shangdi and Tian are often used synonymously. It explains the preference for a top-down authoritarian approach to order that has always shaped Chinese civilization.
The Chinese respect ancestors greatly. They are believed to be. They are invoked during divination and during fortune telling to improve life on earth. More importantly.
This is called the Mandate of Heaven. There are gods in heaven and earth. Taoism became more popular in rural areas amongst peasants while Confucianism appealed more to the elite in urban centres. These two schools shaped China for over a thousand years. This was Buddhism. China saw the consolidation of two mythic roots: There is talk of immortality.
It speaks of various gods who wander between heaven and earth. It is highly personal and speaks of the way Tao through riddles and verses. The division of the pure soul and impure flesh seen in Western traditions does not exist. It speaks of diet. Great value is placed on virtue. The gwanji system of business relationships that this gives rise to is very unlike the caste system.
It denied society. This is established more by ritual and protocol. It denied. In line with the Taoist way. It spoke of rebirth. The Buddhism that thrived in China leaned more towards the altruistic Mahayana school than the older.
It was seen as foreign until it adapted to the Chinese context. In keeping with Confucian ideals. Central to it is the idea of China. It is the Middle Kingdom. Journey to the West. Tangibility plays a key role in Chinese thought. To maintain a calm exterior even in the face of the most severe crisis is indicative of moral courage and inner strength. Disharmony is disease in the Taoist scheme of things. Confucius advises people. Even when there is health and order.
To lose face is to dishonour the ancestors. Nothing discomforts the Chinese more than chaos. Any breakdown. Over two thousand years ago. Order for the Chinese waxes towards the centre of power where the emperor resides. In the social hierarchy. Order in China has always been enforced with ruthlessness. He claimed he could turn anyone into a soldier.
Sun Tzu took up the challenge and asked the women to stand in a. In the periphery. To humour him. Sun Tzu believed in winning wars without fighting.
The concubines giggled in response and did nothing. Sun Tzu ordered the execution of the king's favourite concubine. But what followed was far more remarkable: The women giggled again. Everyone was horrified by this. In India. When asked his views about the world. The king was grudgingly impressed and he appointed Sun Tzu as his general. Saud who had worked in various branches of a multinational company made the following comment.
The third time. Sun Tzu repeated his order. I find Indians exasperating as they have an opinion for everything but decide on nothing. I find China more organized but am unnerved by its ambitions and lack of transparency. Alexander would have wanted the gymnosophist to change. Each one thought the other was a fool. The gymnosophist replied. But while the gymnosophist would have allowed Alexander to stay the fool and discover wisdom eventually. What about you? Alexander asked him what he was doing.
Both laughed. There he found a person whom he later identified as a gymnosophist: The point then is not to control life but to. When you live only once the value of life is the sum total of achievements. Faith in rebirth has huge implications. It means we alone are responsible for all that has happened to us. A child is born with karmic baggage.
Every experience. The events of past lives impact the present while the events of the present life will impact the future. Belief in multiple lives establishes a worldview that is comfortable with the absence of binary logic. It means allowing for intellectual. Everyone's perspectives are bound to change over time. This is the Indian way. What was food for the commoner in Europe became food for the elite in India. But then they realized most Indians do not eat beef and pork. And what was a common man's budget in Europe was a rich man's budget in India.
Chinese ideas reveal a preference for cities such as the Forbidden City of the Dragon Emperor that offers the promise of greater order. Jerusalem and later. Berlin and London. Indian thought springs from villages on the fertile riverbanks of the Indian subcontinent where change takes time. With prosperity came the cities of the Indus valley. The villages offered refuge to escaping philosophers and artists.
The spices and textiles of India were sought all over the world. Huns and Mongols. More people came in than went out. Bahmanis and the Mughals. But these rose and fell. These barriers have been penetrated primarily by trade routes and occasionally by invaders. Indian thought yearns not for an efficient way like Western thought. What was not good in this life. The Greek way celebrates rule-breaking heroes.
The accommodating rebirth framework ensured everything was included. These mingled and merged with prevailing ideas. India celebrates both: This is best explained as follows: In Chinese thought. Embodied as the Goddess. Greek tales speak of wild nymphs and satyrs who create pandemonium and need to be tamed. For Krishna. This idea of the Goddess in Hinduism is very different from the Goddess of modern Western literature that reimagines divinity along feminist lines.
For Vishnu she is Lakshmi. For Ram. The Indian will answer. Depending on the context. Indians are comfortable with ambiguity and contextual thinking. They seek clarity. What God do you refer to? God can be an external agency. But our God is distinct from Goddess.
We also have many gods. Rahul then told Steve. There was cutlery on the table. They went to a very famous hotel in New York. You can mix and match and eat. Dinner is like India. So Rahul decided to take him out to lunch.
In the evening. All items were served simultaneously. Rahul took him to an Indian restaurant where a thali was served. Everyone had to eat by hand. The Ramayan of the rule-following Ram complements the Mahabharat of the rule-breaking Krishna.
They will always be unique. Both make sense under the larger umbrella of the Brahma Puran. They will never be equal. The joint venture will be a union of two very different cultures. The Vishnu Puran speaks of the householder's way of life. Are you ready for it? Or do you want to wait till one changes his beliefs and customs for the benefit of the other? These complement Nigama or Veda where thoughts remain abstract.
All these fall in the category of Agama or Tantra where thoughts are personified as characters and made 'saguna'. But many chose to explain similar ideas without using theistic vocabulary.
The astikas and nastikas differed on the idea of God. These were the nastikas. Vedic texts came to be known as astika because they expressed themselves using theistic vocabulary. They did not speak so much about God as they did about a state of mind: For centuries. The shramanas also believed that there have always existed Jinas and Buddhas in the cosmos.
The one to achieve this state was Jina or tirthankar according to the Jains. The astikas came to be known as Hindus. Like Hinduism it is theistic but it prefers the formless to the form. Jains and Sikhs. Sikhism emerged over the past years in Punjab. Hindus were further distinguished from Buddhists.
The British made it a category for administrative convenience to distinguish people who were residents of India but not Muslims. Right-wing fundamentalists tend to appropriate this word more out of chauvinism than curiosity. They can be grouped under a single umbrella called 'sanatan'. They differentiate between truth that is bound by space.
All of them value thought over things. It refers to wisdom that has no founder and is best described as open-source freeware. At different times. Unfettered by history and geography. Every idea is accepted but only that which survives the test of time. As man. This is prakriti. The human mind can do this because it can imagine and separate itself from the rest of nature.
The law of karma. This is the nature of nature. What exists will wither away and what has withered away will always come back. While truth in the West exists outside human imagination. This is the Indian differentiator: In sanatan. Those who have yet to achieve this state are gods or devatas. Of all living creatures. He who does so is God or bhagavan. The animate respond to death in different ways: The argumentative Indian did not want to win an argument.
The root of the difference was always traced to a different belief that shaped a different view of the world in the mind. Respect for all subjective realities gave rise to the doctrine of doubt syad-vada and pluralism anekanta-vada in Jainism. With diversity came arguments. The wise amongst them sought to clarify thoughts.
This explains why Indians do not value rules and systems in their own country as much as their counterparts in Singapore. What matters is the reason why rules are being followed or broken. The Indian legal system is primarily equipped only to catch rule-breaking Ravans. I stumbled upon so many such wondrous details in this book that it was almost like living one revelation after another!
More so it made me extremely appreciative of hinduism as a life philosophy. The most important thing that I would take away from this book is the beautiful way in which Pattanaik brings together spirituality and work. Our Gods are as much bound to karma as we humans. Shiva's karma is to create detachment, Vishnu's to create attachments and sustain them.
Praying to our Gods is not simply an attempt to secure good fortunes for ourselves but to expand our human potential, a conscious effort to become closer versions of our ideals, our Gods.
I don't think there can be anything more beautiful, more powerful than this thought. View 2 comments. Feb 23, Dhruv Khosla rated it liked it. This is not a practical guide on how to conduct business. It is a more generic philosophy on how to broadly think about business, linked to Indian mythology and certain imagined anecdotes. A little more real world correlation with solid cases to back up the claims would have made it more relevant.
Jan 27, Abhishek rated it it was amazing. This certainly qualifies as a book which has changed me forever in some way. Kishore Biyani, which has validated the role of Indian Mythology in the business environment. This book is filled with anecdotes, which lets you see the familiar mythological stories in a completely different light, and lets you wonder if what you knew was really the truth? Which brings me to the biggest strength of this book, it does not impose any opinion about any subject in any form, instead it lets you think.
It lets you decide, and makes you in-charge of what opinion you are forming about things. The way the concepts are graphically explained is the second biggest strength. The vivid description along with figures, would make any manager salivate. Personally, I believe is that this book should not be restricted to only management crowd, it should rather be read by as many individuals as possible.
Feb 14, Nelton D'Souza rated it liked it. I long to be an entrepreneur and hence when BlogAdda presented with this opportunity I took it with both hands. After constant rescheduling the delivery I finally got my hands on it. I must say, its least than what I expected. In the world of Kamasutra and Aam Sutra, Business Sutra leaves no stone unturned in simply following suit.
A voluminous odd pages filled with illustrations on every second page you have to be ready to take on this one.
But if you're there for the taking then this book I long to be an entrepreneur and hence when BlogAdda presented with this opportunity I took it with both hands. But if you're there for the taking then this book won't disappoint. If you're bored there are illustrations, if you're into business and ideologies theres lots of it and if you're hard for time there are little grey boxes which cut the details and give you the gist.
The book is divided into 3 sections - Introduction, which is more kind of a launchpad to understanding the book and the author's life and the need for something like this. The downside of this book is that it - See more at: Dec 18, Avisek Barla rated it it was amazing.
Business Sutra is more than an Indian approach to management. As an atheist but brought up in hindu tradition, I had a fair bit of knowledge about the gods, the devatas, rakshas, yaksha and asuras. Yet this book shows them in a very different light.
They are a representation of human character, of you and me. The incidents explained from the epic of Ramayana and Mahabharata are similar to our lives and the decisions we need to take. Ram and Krishna , two heroes of opposite poles.
One is law abiding and the other a beloved breaker. Ravan and Kansa, two villains with different qualities. What makes them a villain? Turns out the world is not binary and so are these characters. There is no wrong and right, there are just actions and consequences. So much about life and still it teaches you about business.
From ideas, greed, character to handling team, setting vision and beyond. As a wanna be entrepreneur I found this extremely useful. Do give it a read. Apr 20, Ranjeet Bhosale rated it really liked it. I jave finished reading this book today after so many days of reading and taking a break, business sutra by devdutt pattanaik is a book which helps understand the mentality of indian people that has been shaped through generations after generations in this society.
The behaviour of our people is starkly different from other countries per say, we have a rich heritage of the our gods and mythological stories related to the divine beings which shape up our conciousness which ultimately reflects in I jave finished reading this book today after so many days of reading and taking a break, business sutra by devdutt pattanaik is a book which helps understand the mentality of indian people that has been shaped through generations after generations in this society.
The behaviour of our people is starkly different from other countries per say, we have a rich heritage of the our gods and mythological stories related to the divine beings which shape up our conciousness which ultimately reflects in our behaviour. The more we expand our views and look towards the two very contradictory realities that exists in out society. The more we include those truths and try to look at things the other peoples way the more inclusive we become and the more we grow.
Now growth is also a subjective term depending on weather it is monitory growth,physical growth, intellectual growth or any other form of it which we expect we deserve.
We are performing this yagya of our business where we have to give our respective swahas to the devatas in order to obtain the desired tathasthu. Jan 28, Siddharth Maheshwari rated it it was amazing Shelves: A gem by Devdutt Pattanaik. More than business management it is a book of philosophy and psychology. It helped me understand the basic philosophy of West,India and China.
It also gave a good understanding of human psychology and behavior. On the management part, it is more of philosophy than concrete management. It presents a framework which can be applied to any field or system other than business management. It made use of great examples from the Indian Scriptures to bring home a point and mad A gem by Devdutt Pattanaik.
It made use of great examples from the Indian Scriptures to bring home a point and made me look at the Indian scriptures and their characters from a very different perspective. A praiseworthy thing about Devdutt is his use of Samskrit terms as it is instead of piggy backing on their incorrect English translations.
Jun 15, Paromita Bardoloi rated it really liked it. It is not a very usual experience that you read a book on management and you are gripped within its stories and intricacies. Devdutt Pattanaik is definitely does that with no apologies. Business Sutra looks at management through the Indian perspective. The writer uses symbols, codes, stories from Hinduism, Buddhism and Jainism to put forth his perspective.
He also uses the Mahabharata and Ramayana as the background as if he was born to tell the stories and break the myths to bring in a new point It is not a very usual experience that you read a book on management and you are gripped within its stories and intricacies. He also uses the Mahabharata and Ramayana as the background as if he was born to tell the stories and break the myths to bring in a new point of perspective.
For more: Apr 24, Reshmi Pillai rated it it was amazing Shelves: Partly memoir, partly business fundamentals the book makes for a compelling, easy read if the subject interests you. It is one of those books that I call A. Rehman music type, the book grows on you as you sail through chapter to chapter.
The language as with his earlier works is easy, the narration interesting and by the time we reach the back cover we mildly understand why our beliefs, behavior and businesses ought to be different. I have always wondered even during my PG in Management why I Partly memoir, partly business fundamentals the book makes for a compelling, easy read if the subject interests you. I have always wondered even during my PG in Management why India never had pioneers, trend changers and innovators in the field of management.
It is because we cannot make biryani the burger way! Full review: Great wisdom The book is trying to develop vision of reader towards the problems we face as an employee or employer in our day to day life through mythological stories with an interesting comparison with the western and even Chinese business wisdom. There are no readymade solutions given means the fish is not given directly but author has done excellent job to divert readers attention not only how to catch fish but also with which fish to capture and purpose of catching fish!
Interesting and enli Great wisdom The book is trying to develop vision of reader towards the problems we face as an employee or employer in our day to day life through mythological stories with an interesting comparison with the western and even Chinese business wisdom. Interesting and enlightening! Must read View 1 comment. Reading this book is a wonderful experience and I would highly recommend doing so. In simple terms, the book takes us through the many thoughts that we might have had during the course of our work day or in other situations, and shows us how those thoughts could be processed.
What I like best is the book is never preachy nor narrow in it's approach. A good place to start is at the end of the book after the index at the page titled 'How to reject this book'. Jul 25, Sangyasharma rated it really liked it. Mr Davedut Pattnaik didn't disappoint me with this one too Dec 30, Aniruddh Sudharshan rated it it was amazing.
Author explains complex things in a single paragraph and simple sketches. Jun 26, Rajesh CNB rated it it was amazing. There are times when your thirst for knowledge is fully quenched by a book and you decide that it is that eternally regenerative well that you will drink from time and again.
I dip my bowl into the eternal wisdom they have, whenever I thirst for knowledge and guidance and they have so far been reliable companio There are times when your thirst for knowledge is fully quenched by a book and you decide that it is that eternally regenerative well that you will drink from time and again. I dip my bowl into the eternal wisdom they have, whenever I thirst for knowledge and guidance and they have so far been reliable companions.
The experience with Business Sutras is somewhat similar.
When I picked the book and started gazing at the content, I was a bit sceptical if I would learn anything new. Well, haven't instead the 18 Upanishads and part of the Vedas? Haven't i read the puranas and the Bhagavadgeeta? Haven't I read the Bhashyas on the Brahmasutras? What more new stuff would this book teach me? How arrogant was I?
I wouldn't know until much later. Devdatt, deep dives into the intricate symbolism of Hinduism and expertly draws out the metaphorical equivalents of business from the abstract ritualistic practices from the Vedas, Upanishads and the Puranas. In doing so, he renders two parallel services. He proves to the world and to the reader that the ancient Hindu knowledge embedded in the Vedas, Upanishads and Puranas are indeed abstractions that have been derived out of inductive logic and embodied knowledge of wise men.
He also unequivocally proves that through power of deductive logic such abstract bodies of knowledge can indeed lead to practical, ready to use in daily life, insights in even so materialistic pursuits such as business.
And through these he gives a scientific flavor to the spiritual knowledge base that is uniquely Indian. This book is a recommended read for all those people, businessmen, teachers and students, who want to evolve a unique style of leadership and would like to know if the study of scriptures would enable such evolution. In fact, after reading this, i felt compelled for quite a while that this should be a recommended text for all business management students.
Well written, lucid, page turning book from the master story teller. Beliefs explained with logic This book gives insights into Indian thoughts, Which in general seems illogical but this book helps to find out the logic behind.
One can understand the process and stories behind the act and decision of an Indian businessman. This book can help those people who want to expand their mind and become inclusive. Sep 14, Mehul rated it really liked it. It takes a lot of time to grasp this book. This book is for those who have a keen interest in mythology and see mythology from a different perspective by widening the gaze. Otherwise you will feel bored in between. The essence of this book comes out to be that Expand your mind to expand your business.
A good read. Conceptually very different A very exhaustive book.. Too much of mythology will drain you out.. The modern day illustration do stand out.. Jan 07, Shakthivanilla Saraboji rated it liked it. This book explains the basic Management concept with use of Author's imaginative take on Hindu Mythology. Although I could not agree with lot of points discussed in this book, I certainly enjoyed reading the practical example story explained at the end of each Chapter. May 03, Saravana Sastha Kumar rated it really liked it.
Beautiful book. Superbly explained on the interpretation on Indian mythology, philosophy and thoughts in the business world. Some parts of the book are literal copy, paste of Devdutt's other books but nevertheless a must read for Indian professionals. Dec 23, Ramakrishnan M rated it liked it. Some of the sections were really good. The mythology leading to business lessons were really flowing and synching well at parts. But otherwise it's not that great a read.
I preferred his articles. Feb 27, Ashutosh rated it it was ok. Not very much satisfying, and i wont recommend it to others as well.. Sep 28, Vijay Peddada rated it really liked it.
Good book on comparative study of Veda dharma and principles of Management. Dec 21, Saurabh Choudhari rated it really liked it. Amazing perspective on Management and a refreshing take on mythology. A must read for Indian Businessmen.
Dec 22, Aishwarya rated it really liked it Shelves: Go for it if you can stop tsk tsking: Not the kind of book you read specifically for business insights, but it does give you an alternative way of looking at things. Oct 08, Pravin Agarwal rated it really liked it.
A nice book which blends mythology and business in a creative way. There are numerous good examples drawn from mythology to understand business management. I insightful and good read. The examples some places are very apt. There is nothing right or wrong, it only ask us to introspect.. Mar 08, Tiklu Ganguly rated it it was amazing. A very interesting way of explaining business from an Indian cultural perspective.
Jul 07, Amrita Bindukalpa rated it it was amazing. This book hence is a double whammy. It amalgamates theories of management with stories of mythology. It also has some really well drawn illustrations and 'points to remember' sort of sections which are very catchy. The book is a slow starter. The writer draws out some ideas about what is 'Indian' and what is not. He contrasts the 'Indian' attitude with the 'Western' and the 'Chinese'. I personally do not see them building in any way to the topics further on.
Or maybe I was missing the point. The This book hence is a double whammy. There is a case study after every tale which is very interesting. I am not sure whether the author meant the book to be used as a curriculum book and hence left the stories and the case studies as he did.
As a lone reader, I wish he had elaborated both the instance and the case in question. It would have been a much fulfilling experience for me that way. There is lot of usage of Sanskrit and Hindi terms. He does beg to be pardoned for the number of non English words used, but claims English is limited in conveying all the Indian ideas. I understand that.
But I feel Hindi is not known all over India either. By attaching so many non-English words, he has unknowingly antagonised a very big clientele. There is a glossary of the meanings which I feel a non-Hindi reader might find useful. I personally find it a bit annoying switching between pages to get the meanings of words. The book as such is a very wholesome reading experience. Leaving the management concepts aside, it is quite enjoyable. There are ideas on how to be a better person and a better professional which makes one contemplate.
The author does reiterate his theory that reflection and thoughts focused towards the way ahead which he claims is 'gaze' should be what propel us. Instead of mundane material, social or physical gains. Some people might find it a bit biased towards the Hindu way of life. If we chose to take just the content rather than the context, it is very valid. The writer has claimed that critics have dismissed the book as 'religious mumbo-jumbo'.
Being pretty irreligious, I did not find it so. He emphasises on the importance on teaching and learning again and again.
I also like the importance attached to actions and consequences rather than judging outcomes as good or bad.
I will not be able to give excerpts from the book since it is best read in the words of the author. But let me ponder on some of the interesting thoughts: But his motive was his own gain. Ravan - The rule breaker, who has always broken rules for his dominance. Ram - The rule upholder for the good of others. He is a success as a King professional life but fails as in his personal life as a father and a husband Krishna - The rule breaker for the good of others.
One who grows and has made others grow. This clear distinction makes one think, which category one belongs to and why. It also makes one think, which way of life is worthwhile. The author does not judge any of the characters or evangelize.
He just urges us to contemplate and gives case studies which make us put them in context. He states there are 3 different types of hunger: For Durga - or power which makes us feel secure. For Saraswati - or identity to nourish our mental body. Only when the mind expands, we are able to stretch our vision to see what actually matters. We are able to invoke our deep rooted potential rather than concentrating on limited goals. While hunger can be of the aforementioned types, different people can have different take on hunger.
One can be a: Indra - Who is driven by pleasure, who never gives and always takes. Daksha - Who is calculative and gives and takes in equal measure.
Vishnu - Who has no hunger, but always gives and never takes. Again, the author wishes us to think how we are as individuals, what we hunger for and what should be the best and sustainable way to achieve it.
There is a wonderful piece on an organisation being merely a set of people I have always agreed with this. I believe every industry is end of day a knowledge industry with the people being its USP.